LinkedIn content for small and medium businesses

Strike while the industry news is hot.

Whenever there's news in your industry worth posting about, we email you with three angles ready for each story. Pick one and we turn it into a post in your brand, checked by a marketer and approved by you. Twenty posts a month, from $750.

Already posting for Surry Partners, Seek Edu Solutions and Verszo. No lock-in contracts.

22 seconds, start to finish: the overnight news run, The Queue, and a post approved by 7:05am.

How it works

A few minutes at a time. Only when it’s your turn.

You make the calls. We do the work. Here's what a month with PostKiln looks like from your side of the desk. There are three moments that need you, and we email you for each one, so there's nothing to check in on.

  1. 01

    One kickoff call.

    Send us your brand guidelines, logos and logins. Your first posts arrive within five days.

  2. 02

    Pick your ideas from The Queue.

    We email you when there are fresh ideas waiting: the stories in your industry worth posting about, plus ideas from your website and our planning calls. Each comes with three angles. Tick the ones you like, add a steer, or skip them.

  3. 03

    Sign off the words.

    We write the caption for every idea you picked, and a marketer proofreads it against your brand and the facts. You get an email when it’s ready. Approve it or ask for changes, as often as you like.

  4. 04

    Approve the finished post.

    Once the words are signed off, we make the artwork in your brand: a post, carousel or motion graphic. Another email, and you see the caption and design together for one last look.

  5. 05

    We schedule it.

    Approved posts go straight into your scheduler: Planable, Buffer or whatever you already use. Once a month we look at what worked and do more of it.

The Queue, one click from our email. Harbour & Co. is an example client.

Built by AI. Checked by people.

Every AI writes slop sometimes. Ours just never reaches you.

Same brief. Same accountancy firm. One of these was written by someone who read the firm's website.

Generic AI

Harbour & Co. Accountants and advisers

🚀 Tax time doesn't have to be taxing! 💡

At Harbour & Co., we're passionate about delivering innovative, seamless accounting solutions that elevate your business to the next level. 💪🔥

Ready to unlock your financial potential? Let's connect! 👇✨

#Tax #Accounting #SmallBusiness #Growth #Finance

PostKiln

Harbour & Co. Accountants and advisers

The ATO letter most small businesses open too late.

This quarter's Small Business Tax Review found late lodgements were up sharply on last year. Most of those businesses weren't short of money. They were short of a reminder.

Every client on our fixed-fee plan gets one 14 days before each deadline, and a phone call if it's missed.

If you'd like to see your next four deadlines on one page, send us a message and we'll map them out.

Example only. Harbour & Co. and the Small Business Tax Review are fictional.

Banned in our kiln

  • In today's fast-paced world
  • Unlock your potential
  • Game-changer
  • Elevate
  • Seamless
  • Supercharge
  • Let's dive in
  • Thrilled to announce

Recent work

Out of the kiln. Real posts, for real clients.

Every one in its client's own brand and its client's own voice. No template, no stock photo, no rocket emoji.

Surry Partners post: "An early reading, not a finished one." 8.6%, the June quarter fall in investor lending, the steepest since September 2022.
Surry Partners Static post · Investor lending
Seek Edu Solutions post: "Your place is judged on the rules that exist now." A proposal about family members has not passed, so nothing about enrolment or visas changes today.
Seek Edu Solutions Static post · Policy update
Verszo post: "Every forecast has a second half." PwC forecasts US$600 billion of new industry revenue in 2030 and still credits human creativity.
Verszo Static post · Industry forecast
Corsza carousel opening slide: $57 CPM, held for nine weeks across 7 markets whose inventory costs differed by more than 10 times.
Corsza Carousel · Opening slide
Surry Partners post: "Set the terms yourself, before somebody sets them for you." Small business ATO debt rose 118% between 2018-19 and 2024-25, to $19.4bn.
Surry Partners Static post · ATO debt

Pricing

The number of posts never changes. The number of human hands on each one does.

Every plan includes 20 posts a month, The Queue kept stocked with fresh ideas, unlimited revisions and publishing to your scheduler. Move up and a marketer does more of the writing.

Starter

$750 / month

Made by AI. Checked by a marketer.

20 posts and captions a month

Our AI writes and designs; a marketer checks every post for accuracy and brand fit

Statics and carousels

The Queue, kept stocked with ideas

Unlimited revisions

30-minute monthly planning call

Book a demo

Growth Recommended

$2,000 / month

Crafted by a marketer.

20 posts and captions a month

A marketer shapes the copy and design of every post, with AI doing the groundwork

Statics, carousels and motion graphics

The Queue, kept stocked with ideas

Unlimited revisions

1-hour monthly planning call

Book a demo

Premium

from $5,000 / month

Your own marketer.

20 posts and captions a month

A dedicated marketer who knows your business inside out

Any mix of formats, fully custom design

The Queue, plus anything you ask for

Unlimited revisions

30-minute weekly planning call

Book a demo

All prices in AUD. Month to month, no lock-in. Commit to three months and save 20%. Posting to extra LinkedIn accounts, such as a founder's profile, is available on any plan.

PostKiln

An honest word

We're new. That's good news for you.

You won't be client number 400. The people who built PostKiln read your posts themselves, and we'll work hard to keep you, because we have to.

  • Your first posts within five days of kickoff.
  • No lock-in contract. Every plan is month to month.
  • Commit to three months and save 20%.
  • Nothing goes live until you approve it.

The Team

The people who read your posts before your customers do.

Software can write a sentence. It can't tell when one is wrong. That part is our job.

Ben, founder of PostKiln

Ben

Founder

More than 15 years in technical marketing roles for some of Australia's leading brands.

Hanna, Head of Content at PostKiln

Hanna

Head of Content

Created content for some of Australia's leading B2B brands.

Questions

FAQ

Isn't this just ChatGPT?+

No. ChatGPT has read the entire internet and none of your business. We start the other way round: your website, your documents and this week's news in your industry go in first. You choose every angle, and a marketer reads every post before you see it.

How much of my time will it take?+

A few minutes each time we email you: to pick ideas from The Queue, sign off the words and approve finished posts, plus one planning call a month.

Do I approve posts before they go out?+

Always. A person on our team checks every post, and nothing goes live until you've approved it.

What if I don't like a post?+

Ask for changes. There's no limit on revisions.

Who actually publishes the posts?+

We push approved posts straight into your scheduling tool, so there's nothing to copy and paste. We like Planable, and Buffer and most similar tools work too.

Is there a lock-in contract?+

No. Every plan is month to month. If you'd like to commit to three months, we'll take 20% off.

Can you post to personal profiles too?+

Yes. Your company page is included. We can add founder or staff profiles for an extra fee.

Which platforms?+

LinkedIn first. It's where your buyers go when they're trying to look serious.

What do you need from us to start?+

One kickoff call, your brand guidelines and logos, and access to your scheduler. Your first posts arrive within five days.

Book a demo call

See The Queue in 30 minutes.

We'll walk you through the platform step by step, from the first email to a finished post. No slides and no hard sell.

  • ✓No lock-in contracts
  • ✓Nothing goes live without your approval
  • ✓First posts within five days of kickoff

We only use your details to arrange the call.