LinkedIn content for small and medium businesses
Per our last post… oh, that was in March. Never again.
Whenever we find stories in your industry worth posting about, we email you. Tick the ones you like, we turn them into finished posts in your brand, and a marketer checks every one before you approve it. Twenty posts a month, from $750.
Already posting for Surry Partners, Seek Edu Solutions and Verszo. No lock-in contracts.
Sound familiar?
The last post on your LinkedIn page was a company update. From a year ago.
You meant to post last week. And the week before.
You tried ChatGPT. It gave you a blinking cursor, and when you did give it an idea, it came back sounding like everyone else.
You priced a marketer and a designer. That's two salaries before anyone has written a word.
Meanwhile, every buyer who looks you up before a meeting sees a page that looks closed.
Companies that post weekly see a 2x lift in engagement with their content. LinkedIn, Pages best practices
How it works
A few minutes at a time. Only when it’s your turn.
You make the calls. We do the work. Here's what a month with PostKiln looks like from your side of the desk. There are three moments that need you, and we email you for each one, so there's nothing to check in on.
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01
One kickoff call.
Send us your brand guidelines, logos and logins. Your first posts arrive within five days.
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02
Pick your ideas from The Queue.
We email you when there are fresh ideas waiting: the stories in your industry worth posting about, plus ideas from your website and our planning calls. Each comes with three angles. Tick the ones you like, add a steer, or skip them.
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03
Sign off the words.
We write the caption for every idea you picked, and a marketer proofreads it against your brand and the facts. You get an email when it’s ready. Approve it or ask for changes, as often as you like.
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04
Approve the finished post.
Once the words are signed off, we make the artwork in your brand: a post, carousel or motion graphic. Another email, and you see the caption and design together for one last look.
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05
We schedule it.
Approved posts go straight into your scheduler: Planable, Buffer or whatever you already use. Once a month we look at what worked and do more of it.
Recent work
Out of the kiln. Real posts, for real clients.
Every one in its client's own brand and its client's own voice. No template, no stock photo, no rocket emoji.
Pricing
The number of posts never changes. The number of human hands on each one does.
Every plan includes 20 posts a month, The Queue kept stocked with fresh ideas, unlimited revisions and publishing to your scheduler. Move up and a marketer does more of the writing.
Starter
$750 / month
Made by AI. Checked by a marketer.
20 posts and captions a month
Our AI writes and designs; a marketer checks every post for accuracy and brand fit
Statics and carousels
The Queue, kept stocked with ideas
Unlimited revisions
30-minute monthly planning call
Growth Recommended
$2,000 / month
Crafted by a marketer.
20 posts and captions a month
A marketer shapes the copy and design of every post, with AI doing the groundwork
Statics, carousels and motion graphics
The Queue, kept stocked with ideas
Unlimited revisions
1-hour monthly planning call
Premium
from $5,000 / month
Your own marketer.
20 posts and captions a month
A dedicated marketer who knows your business inside out
Any mix of formats, fully custom design
The Queue, plus anything you ask for
Unlimited revisions
30-minute weekly planning call
All prices in AUD. Month to month, no lock-in. Commit to three months and save 20%. Posting to extra LinkedIn accounts, such as a founder's profile, is available on any plan.
An honest word
We're new. That's good news for you.
You won't be client number 400. The people who built PostKiln read your posts themselves, and we'll work hard to keep you, because we have to.
- Your first posts within five days of kickoff.
- No lock-in contract. Every plan is month to month.
- Commit to three months and save 20%.
- Nothing goes live until you approve it.
The Team
The people who read your posts before your customers do.
Software can write a sentence. It can't tell when one is wrong. That part is our job.
Ben
Founder
More than 15 years in technical marketing roles for some of Australia's leading brands.
Hanna
Head of Content
Created content for some of Australia's leading B2B brands.
Questions
FAQ
Isn't this just ChatGPT?+
No. ChatGPT has read the entire internet and none of your business. We start the other way round: your website, your documents and this week's news in your industry go in first. You choose every angle, and a marketer reads every post before you see it.
How much of my time will it take?+
A few minutes each time we email you: to pick ideas from The Queue, sign off the words and approve finished posts, plus one planning call a month.
Do I approve posts before they go out?+
Always. A person on our team checks every post, and nothing goes live until you've approved it.
What if I don't like a post?+
Ask for changes. There's no limit on revisions.
Who actually publishes the posts?+
We push approved posts straight into your scheduling tool, so there's nothing to copy and paste. We like Planable, and Buffer and most similar tools work too.
Is there a lock-in contract?+
No. Every plan is month to month. If you'd like to commit to three months, we'll take 20% off.
Can you post to personal profiles too?+
Yes. Your company page is included. We can add founder or staff profiles for an extra fee.
Which platforms?+
LinkedIn first. It's where your buyers go when they're trying to look serious.
What do you need from us to start?+
One kickoff call, your brand guidelines and logos, and access to your scheduler. Your first posts arrive within five days.
Book a demo call
See The Queue in 30 minutes.
We'll walk you through the platform step by step, from the first email to a finished post. No slides and no hard sell.
- ✓No lock-in contracts
- ✓Nothing goes live without your approval
- ✓First posts within five days of kickoff
Thanks. We'll be in touch.
We'll get in touch at the time you gave us. Nobody from the machine side will be on the line.